Low And To The Left: DC Comics New Logo

Usually news about things like “marketing trade dress” make us yawn and throw blind punches – not in any way necessarily in that order – but for good or ill, this counts as comic news: DC Comics has a new logo.

Rumors have been going around about it all week, but now it’s official: just six and a half years after the last new logo debuted, which was put in place to replace the previous one that lasted about 29 years, DC has a new look. Here it is:

Ah, that reminds me of my childhood. Because it looks like a droopy wang pointing at a roll of duct tape. Which is how I spent weekends when I was in junior high.

Catwoman Vs. The Red Fox: Fox Affiliate Calls DC Comics “Playboy For Kids”

So it’s 56 years after Dr. Fredric Wertham dumped Seduction of the Innocent on us, driving EC Comics all but out of business and forcing the Comic Code Authority on us, guaranteeing that I would reach adolescence without having to see an awesome zombie eat some whiny teenager’s face, and now we have this shit:

Most people think of comic books for kids, but many of today’s comics are anything but that. Turn the pages of DC Comics now and you will find plenty of blood, sex and violence.

Ah, from Fox! The network that brought us Married With Children, 24 and Temptation Island! What else do you have for us, Washington DC Fox Washington DC affiliate WTTG General Assignment Reporter reporter Sherri Ly?

“It’s sort of like a fictionalized Playboy for kids at its worst,” said Neil Bernstein, Ph.D., a child psychologist and author of “How to Keep Your Teenager Out of Trouble.”

Critics worry the once family friendly genre has gone too far. Psychologists point out the overexposure to sex and violence for young children can encourage aggression.

“I think too many kids would be put in harm’s way or at risk,” Bernstein said.

Ah, where to begin… since I’m a dick, how’s about that first sentence (And I won’t even spend too much time pointing out the vile structure of that compound sentence, since I am one classy motherfucker)? “Most people,” huh? What’s your source? Some study? A survey? Your mom? No, I’m guessing your editor, and considering he let that first sentence through, I wouldn’t trust his judgment. Seriously, if you tried to submit that sentence to my journalism professors, they’d recommend you switch to a psych major just to save the red ink.